Teabagging & Amazon Fail
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And now for Amazon. I spread the message far and wide, Twittered about it all night on Sunday, signed the petition and have followed the fallout over the last couple of days. While Amazon has finally offered up an "explanation" -- it doesn't make a lot of sense, but then neither did their other incoherent explanations as the epic PR failure unfolded -- there is now plenty of Monday morning quarterbacking going on.
There's accusations of "hysteria" and overreaction on the part the GLBT community since Amazon has blamed it on a "ham-fisted" (and apparently French) employee who "accidentally" marked 57,000 books as "adult content." This accident stripped the books of their sales rank and made some of them invisible to search on Amazon. The company has said GLBT books were not the only ones affected, but the overwhelming evidence as that the majority were tagged as having GLBT content.
Twitter, which has become a phenomenon, flexed its muscle with the "amazonfail" trend and making Amazon's "glitch" global news in a matter of hours. For all those saying "get over it," the fact is that if this issue had not been brought to wide attention, the glitch would have been allowed to stand. Some gay authors have said the de-ranking actually began back in February, but snowballed over the Easter holiday (hmmm...) when thousands lost their sales rank. The majority of the books have had their ranking restored and I'm not sure we'll ever know the truth, but Amazon's reputation has been damaged and it will be watched closely from now on. This isn't Amazon's first big fiasco. Many will remember last year's brouhaha over Amazon forcing small presses and self-publishers to use its own in-house POD to sell on the website. That move made many publishers and authors look for other avenues of distribution.
Many in the GLBT community have said they will never shop at Amazon again and have cancelled their accounts. For some, this isn't option. I'm one of those authors. Like it or not (and I don't), Amazon translates into sales, especially for many small publishers and bookstores who use Amazon's Marketplace as a storefront. My publisher, Finishing Line Press, sells After the Poison and its other titles exclusively through Amazon. Vanilla Heart, which is publishing my debut novel Conquering Venus this summer, also has big sales through Amazon and those who download their titles through Kindle. It's a catch 22 without a clear answer.
While I have always tried to shop locally at indie bookstores, Amazon continues to have the cheapest prices and the biggest selection. I will limit my purchases there and continue to be vigilant to Amazon's practices and potential hidden agenda.
Comments
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I'm still thinking about Adam today! How does he bend notes that way?
But I know better, have better access, and can find my books through other mediums. So there's no excuse for me!
Besides, perhaps our cancellations will have lasting positive affects for the sale of books from these presses - as they see just how much purchasing and PR power we gays have.
On a side note, I think Rachel Maddow did a funny on her show re: teabagging...I have to go find it now.